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PRODUCT: Shoe Shame

A product review on some fantastic items for keeping your sneakers spotless!

About the Brand

Shoe Shame live by the the motto that Sneakers havea meaning and that Sneakers are both progressive and traditional at the same time, and have a rich (yet short) history from sports to culture to fashion. Whether it’s wearing Vans Old Skool when skateboarding or having the latest chunky sneakers as a fashion statement.

They state that as more people wearing sneakers the lack of knowing how to care for them is a problem. 9 out of 10 people do actually care, but don’t have the knowledge.

Shoe Shame want to be everyone’s little helper, with friendly reminders on how to get your new habit in place. The habit of actually including “sneaker care” into your daily routine, almost like brushing your teeth. They think caring for your sneakers from day one is better for your shoes, your wallet and the environment.

The Products

I was fortunate enough to be gifted the 'Lose the dirt' kit' from the brand, which contains 150ml cleaning gel and double sided brush. I was at first sceptical of how good this product could be. But you know what, it's a great affordable option for keeping your shoes clean. The gel itself I'm not going to lie, I'm kind of obsessed with the smell off. The brush does the job, gets off tough stains and dirt and good for getting into the grooves of the sole.

Links to Shop

You can shop the product here at H&M for £17.99:

Or visit for more information

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